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10 Steps to Prepare for a Social Media Crisis
10 Steps to Prepare for a Social Media Crisis
BMA E-Commerce | Digital Marketing | 2021.05.26
A social media crisis is a frightening prospect. So much so, that many organisations avoid thinking about it, have only rough plans in place, and only learn how to deal with one when they actually face a problem. Every crisis, even an online one, can be managed. If you do some preparation, careful planning and maintain a can-do team spirit you will be more than able to spot, evade, manage,・・・
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Travel search site Trivago pivots amid pandemic to cut costs while expanding its horizons
Travel search site Trivago pivots amid pandemic to cut costs while expanding its horizons
BMA E-Commerce | E-Commerce | 2021.05.14
KEY POINTS Travel search company Trivago treated the pandemic as an opportunity to cut costs and set its sights on offering new products to meet customer demand. While revenue and user visits were down in the first quarter on a year-over-year basis, the firm slashed its losses for the same period. New activities and weekend travel options were launched in the U.S. and other・・・
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5 Steps for Moving Forward after Being Fired
5 Steps for Moving Forward after Being Fired
BMA E-Commerce | Digital Marketing | 2021.05.10
Getting fired - it's unpleasant, upsetting, and can leave you feeling anxious and stressed. Whatever the circumstances that led up to it, or where you think you might consider going next, we've put together 5 key steps to help you steer your way through the initial days and weeks after losing your job. Step 1 - Focus The first step is to take one big long deep breath and focus on the reality of・・・
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Amazon mails postcards to sellers to verify whether their addresses are real
Amazon mails postcards to sellers to verify whether their addresses are real
BMA E-Commerce | E-Commerce | 2021.05.08
KEY POINTS Amazon has begun mailing third-party sellers a postcard to verify their business address. It could help Amazon weed out counterfeiters and other bad actors on its sprawling third-party marketplace. In September, Amazon started requiring merchants on its U.S. marketplace to publicly disclose their business name and address. Amazon is using old-school snail mail to make sure・・・
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