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Digital Transformation Is Not About Technology
Digital Transformation Is Not About Technology
BMA E-Commerce | Digital Transformation | 2019.03.13
by Behnam Tabrizi, Ed Lam, Kirk Girard, and Vernon Irvin Summary. Companies are pouring millions into “digital transformation” initiatives — but a high percentage of those fail to pay off. That’s because companies put the cart before the horse, focusing on a specific technology (“we need a machine-learning strategy!”) rather than doing the hard work of fitting the change into the・・・
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How to Write a Quality Blog Post Super Fast (& Stay Sane in the Process)
How to Write a Quality Blog Post Super Fast (& Stay Sane in the Process)
BMA E-Commerce | Digital Marketing | 2015.08.31
You’ve a blog post to publish for your newsletter but a last minute copy deadline has just arrived. Your colleagues are talking on the phone too loud. The coffee machine has stopped. And so has your willpower. But you have no choice…you must power on and ensure your post gets published and lands in your readers’ inbox on time. Time to stick in the earphones, give your colleagues that・・・
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