| Digital Marketing | 2021.07.13
Digital marketing is a requirement of any business or organization that wants to get noticed by today’s consumer. It offers a world of possibilities when it comes to career choices spanning a wide variety of skill sets. One of the most sought-after skills in digital marketing is the SEO expert.
Search Engine Optimization has become a must for any company that wants to be found. An SEO Manager･･･
| Digital Marketing | 2021.07.12
What is evergreen content and how can you leverage it for your content marketing strategy? Put simply, it's content that retains relevance, it's not time sensitive and continues to drive traffic long after it is first published. Below, we've listed the formats that best complement this approach to content generation and how you can make it work for your business.
What is Evergreen･･･
| E-Commerce | 2021.07.11
The resale market—a more modern term for secondhand fashion or consignment—has exploded in the last few years. Reports suggest it’s growing around 21 times faster than the general retail sector.
While the concept of peer-to-peer selling isn’t exactly new—we’ve all been familiar with the likes of EBay for some time—the influence of the pandemic and a sweeping shift towards･･･
| Digital Marketing | 2021.06.14
While 91% of businesses were using content marketing in 2019 not all are getting good effect from it. If you’re disappointed by your blog’s traffic, you aren’t alone.
To be honest, some businesses simply have expectations that are too high – anticipating every post to go viral. However, if after a couple of months of blogging you’re still only receiving a handful of views, it may be･･･
| Digital Marketing | 2021.05.26
A social media crisis is a frightening prospect. So much so, that many organisations avoid thinking about it, have only rough plans in place, and only learn how to deal with one when they actually face a problem.
Every crisis, even an online one, can be managed. If you do some preparation, careful planning and maintain a can-do team spirit you will be more than able to spot, evade, manage,･･･
| Digital Marketing | 2021.05.10
Getting fired - it's unpleasant, upsetting, and can leave you feeling anxious and stressed. Whatever the circumstances that led up to it, or where you think you might consider going next, we've put together 5 key steps to help you steer your way through the initial days and weeks after losing your job.
Step 1 - Focus
The first step is to take one big long deep breath and focus on the reality of･･･